New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·New charm drop every Friday 7pm · Handmade to order · Ships worldwide ·
Circular economy

One hat. Many chapters.

The story doesn't have to end when the hat changes hands. We're building Your Story Hat so a hat can be repaired, reworked, passed on or rehomed — and keep being worn.

Buy thoughtfully · Love longer · Pass it on

Woven Your Story Hat label reading Chapter 01 stitched inside a straw hat sweatband

The journey of a hat

  1. Step 01

    Wear

    Chapter 01 begins the day it arrives. Worn, packed, swum in, photographed.

  2. Step 02

    Repair

    Loose weave, tired ribbon, a charm that came away. Send it back and we'll look.

  3. Step 03

    Rework

    A new chapter, a new name, a new date. Charms come off and new ones go on.

  4. Step 04

    Pass On

    A daughter, a friend, a second owner. The label moves to Chapter 02.

  5. Step 05

    Donate

    When it's time to let go, we'll help find where it can go next.

  6. Step 06

    Wear Again

    The best outcome for a beautiful object is that someone keeps wearing it.

What we offer

Francesca's young hands weaving and finishing a straw hat brim

Repair & Refresh

Send your hat back to us when it needs care. Where possible, we'll repair, refresh or rework it and return it with its next chapter stitched in.

Francesca's young hands clipping a gold shell charm, pearls and a starfish onto a hat band

Send Us Your Own Hat

Already have a hat with a story? Send it to us and we'll assess whether it can be restored, redesigned or personalised with your charms.

Three generations wearing matching handwoven straw hats

Donate or Pass It On

When you're ready to let your hat go, we'll help explore its next chapter through reuse, resale or donation where appropriate.

How it works

  1. 01Tell us about itSend a few photos and the hat's story so far. We'll tell you what we think is possible.
  2. 02Post it to the atelierWe'll send you the address and a simple label. Pack it well — it's travelled enough.
  3. 03We assess it by handEvery hat is different, so every hat is looked at individually. We quote before we start.
  4. 04It comes home changedRepaired, reworked or rehomed — and the woven label moves on a chapter.
Front and back of the Your Story Hat story card tag showing the wear, repair, rework, pass on journey

Honest by design

  • We can't promise every hat can be repaired, reworked or rehomed — some are too far gone, and we'll say so.
  • We don't hold certifications, recycled-material claims or charity partnerships, and we won't imply we do.
  • These services are being built chapter by chapter. What's here today is what we can actually do today.

A beautiful thing should have more than one life.